Media Roundtable Tackles The Big Game With Alyssa Meyers

This week on the Media Roundtable: Super Bowl Edition, our “agents of influence” are breaking down the winners and losers of this year’s multi-million dollar advertising showdown.

Under center is Oxford Road’s very own Stew Redwine on the host microphone, along with fellow Oxford Road pro-bowlers Kristen Duenas, Neal Lucey, Jennifer Laine, and Alyssa Meyers (reporter at Marketing Brew).

Who converted, and who doinked it off the posts this past Sunday? Here are the highlights and lowlights:

  • Hold My Beer 🍻 - Booze was big, but Miles and Keleigh Teller’s hold music dance for Bud Light was a brand standout for capturing a real moment.

  • Like a Rock Star 🧑‍🎤- Splitting the crowd (and possibly the uprights) was Workday taking aim at corporate speak with the help of a game Ozzy Osbourne.

  • Gronk Shank 🦵🏈😬 - FanDuel’s kick of destiny didn’t go as planned with a wide-left miss, but on top of that, the whole stunt was confusing–managing to make a live moment look like it was pre-recorded.

Once the 2023 Super Bowl Ad Winners are declared, this week’s podcast focuses on exploring viewership trends and discussing whether or not the seven-million-dollar bet is worth it.

For MVP-caliber ad breakdowns and Monday morning quarterbacking you can’t find anywhere else, hear the full episode by clicking the link below.

Bianca Gorodinsky