Ad Infinitum Episode 1: Starting Right
Rather than dropping a typical Media Roundtable podcast this week, we’re launching a completely new show! Fan favorite and Oxford Road VP of Creative Services Stew Redwine is launching a new mini-series called Ad Infinitum. This is the only podcast solely focused on audio ads, the creatives who make them, and the latest thinking that informs them.
The show’s first guest is Dallas Taylor (last heard on a killer Media Roundtable episode). Dallas is the Creative Director of Defacto Sound, the sonic source for the world’s most thoughtful brands, and host/creator of the award-winning podcast, Twenty Thousand Hertz.
The first season will focus on individual Audiolytics™ Key Components and how they show up in the ads for some of the top spenders in audio. Episode 1 is titled "Starting Right" and Focuses on Audiolytics™ Key Component #1, "Setup: Why Should I Listen?". Tune in to hear:
The Home Depot vs. Lowe’s Audio Showdown 🥊
Dallas is taking a stand on behalf of humanity against AI voices 🤖
Some spicy ad takes, takedowns, and breakdowns 🌶
Interpreting top audio spenders with Audiolytics™ 🤑
We’ve gathered decades of experience onto one show for a masterclass on audio ads. Click below to listen to the whole episode (and never hear an ad the same way again).